التناص الديني في خطب الزبيريين في العصر الأموي

Religious Intertextuality in the Speeches of the Zubayrids During the Umayyad Era

Abstract

This study explores religious intertextuality in the sermons of the Zubayrids during the Umayyad era, focusing on how sacred texts were employed to reinforce political and ideological discourse. It highlights the transformation of Arabic oratory from its religious beginnings in early Islam to a politically driven art form that played a vital role in legitimizing authority and shaping public opinion. Through an analytical approach, the research demonstrates that Zubayrid preachers used intertextual references from the Qur’an and Prophetic Hadith both directly and indirectly to strengthen their arguments, evoke emotional resonance, and establish moral credibility. This deliberate use of sacred language elevated their sermons beyond mere political rhetoric, granting them spiritual and persuasive depth. The findings show that the Umayyad period was a time of rhetorical sophistication and artistic innovation in Arabic prose, where religion, politics, and eloquence converged. Ultimately, this study contributes to understanding how religious discourse functioned as a tool of persuasion in the political and cultural landscape of early Islam.